BSB40820 Certificate IV in Marketing and Communication

This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.

Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.

Course Dates

Course Content

Delivery Methods

Course Duration

Course Fees

Funding Eligibility

Entry Requirements

BSBMKG439 Develop and apply knowledge of communications industry

BSBMKG435 Analyse consumer behaviour

BSBWRT411 Write complex documents

SIRXECM002 Prepare digital content

BSBMKG433 Undertake marketing activities

SIRXMKT006 Develop a social media strategy

BSBOPS403 Apply business risk management processes

BSBMKG434 Promote products and services

BSBCRT411 Apply critical thinking to work practices

BSBCRT412 Articulate, present and debate ideas

BSBTWK401 Build and maintain business relationships

BSBCMM411 Make presentations

On job delivery

This course is delivered in a blended mode with virtual and workplace requirements. Regular attendance is a condition of funding.

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